Resources, strategies and honest conversations to help you simplify your business, save time and grow with confidence.

Things I Talk About…


Email Marketing

Websites

Systems & Productivity

Social Media

Business Growth

Life & Mindset

  • Your Lead Magnet Isn’t Working. Now What?

    Your Lead Magnet Isn’t Working. Now What?

    You built the lead magnet. You made the opt-in page. You even posted about it… once. So why isn’t it doing anything? Here are the 7 most common reasons a lead magnet stalls out — and a simple checklist to figure out which one is yours.

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  • Why No One Wants to Sign Up for Your Newsletter

    Why No One Wants to Sign Up for Your Newsletter

    If your website says “Sign up for my newsletter” and nobody is signing up, your email marketing may not be the problem. Here’s why a lead magnet gives people a better reason to join your email list and how to put one to work in your business.

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  • Why You Need A Domain Name (A Beginner’s Guide)

    Why You Need A Domain Name (A Beginner’s Guide)

    Have you ever wondered if you actually need a domain name, or if your Facebook page and Linktree are ‘good enough’? In this beginner-friendly guide, I’ll walk you through why a domain matters, how to choose one that fits your brand, and the one email marketing rule most people don’t know about.

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  • From Boomers to Gen Z: How to Talk (and Be Heard) Across the Ages

    From Boomers to Gen Z: How to Talk (and Be Heard) Across the Ages

    Ever feel like you’re speaking a totally different language when talking to someone younger—or older—than you? Whether you’re leading a team, growing a business, or just connecting with family, understanding how each generation communicates is key to building strong relationships. In this blog, we break down what makes each generation tick, the best ways to…

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  • Conversations from a Hotel Lobby

    Conversations from a Hotel Lobby

    After moving across states, juggling motherhood, and navigating multiple companies, Cindy Ortiz didn’t just survive direct sales—she found her stride. In this episode, she opens up about why community matters, what kept her going when things fell apart, and how she’s embracing flexibility to build a business that works for her busy life.

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  • What’s Your Number? Let’s Talk Enneagram!

    What’s Your Number? Let’s Talk Enneagram!

    What’s your number? In this episode of The Other 99%, special guest Kim Merritt dives into the Enneagram and how understanding your type (and others’) can totally shift how you show up in business. Whether you’re a Type 2 helper or a Type 8 challenger, you’ll leave with insights that’ll make your work—and relationships—so much…

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