Resources, strategies and honest conversations to help you simplify your business, save time and grow with confidence.

Things I Talk About…


Email Marketing

Websites

Systems & Productivity

Social Media

Business Growth

Life & Mindset

  • Your Lead Magnet Isn’t Working. Now What?

    Your Lead Magnet Isn’t Working. Now What?

    You built the lead magnet. You made the opt-in page. You even posted about it… once. So why isn’t it doing anything? Here are the 7 most common reasons a lead magnet stalls out — and a simple checklist to figure out which one is yours.

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  • Why No One Wants to Sign Up for Your Newsletter

    Why No One Wants to Sign Up for Your Newsletter

    If your website says “Sign up for my newsletter” and nobody is signing up, your email marketing may not be the problem. Here’s why a lead magnet gives people a better reason to join your email list and how to put one to work in your business.

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  • Why You Need A Domain Name (A Beginner’s Guide)

    Why You Need A Domain Name (A Beginner’s Guide)

    Have you ever wondered if you actually need a domain name, or if your Facebook page and Linktree are ‘good enough’? In this beginner-friendly guide, I’ll walk you through why a domain matters, how to choose one that fits your brand, and the one email marketing rule most people don’t know about.

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  • The Comeback Plan: 10 Ways to Bounce Back in Business

    The Comeback Plan: 10 Ways to Bounce Back in Business

    Feeling stuck in your business? In this episode of The Other 99%, Susan and I share 10 real-life strategies to help direct sellers bounce back after a tough season. Whether you’ve lost momentum, faced rejection, or just feel blah — this comeback plan is your reset button.

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  • Every Listener Matters

    Every Listener Matters

    I need your help! I’ve put together a quick listener survey to make sure The Other 99% brings you the content you need to grow your business—whether it’s a side gig or full-time hustle. Click the link in the show notes and let your voice be heard!

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  • Wings of Wisdom: Understanding DISC Through Birds

    Wings of Wisdom: Understanding DISC Through Birds

    Join Susan and me as we explore the DISC personality model and how it can enhance your connections with customers and teammates. By relating each personality type to a bird—such as the decisive eagle or the analytical owl—we’ll provide a memorable and practical approach to understanding communication styles.

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