Blog
Practical Tips. Real Talk.
Simple Systems.
Resources, strategies and honest conversations to help you simplify your business, save time and grow with confidence.
Things I Talk About…
Email Marketing
Websites
Systems & Productivity
Social Media
Business Growth
Life & Mindset
Latest from the
Blog
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Your Lead Magnet Isn’t Working. Now What?
You built the lead magnet. You made the opt-in page. You even posted about it… once. So why isn’t it doing anything? Here are the 7 most common reasons a lead magnet stalls out — and a simple checklist to figure out which one is yours.
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Why No One Wants to Sign Up for Your Newsletter
If your website says “Sign up for my newsletter” and nobody is signing up, your email marketing may not be the problem. Here’s why a lead magnet gives people a better reason to join your email list and how to put one to work in your business.
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Why You Need A Domain Name (A Beginner’s Guide)
Have you ever wondered if you actually need a domain name, or if your Facebook page and Linktree are ‘good enough’? In this beginner-friendly guide, I’ll walk you through why a domain matters, how to choose one that fits your brand, and the one email marketing rule most people don’t know about.
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Latest from the
Podcast
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Stop Chasing New Customers: 10 People Already in Your Business Who Need Your Attention
Are you so focused on finding your next new customer that you are overlooking the people already connected to your business? Discover 10 customers who may need your attention and how to reconnect without becoming salesy or pushy.
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Email Marketing Part 6/6: When Does Email Marketing Actually Become a Sales System?
Email marketing isn’t a company newsletter, and it’s not an overnight sales tool either. Here’s the real journey your subscribers take — from first email to loyal customer — and why the sale always takes more touches than you’d expect.
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Email Marketing Part 5/6: Stuck on What to Send Your List? Here Are 6 Ideas That Never Run Dry
Staring at a blank email trying to figure out what to say? Here are six kinds of emails you can always fall back on — from personal stories to product highlights to FAQs — so you never run out of things to send.
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