
Real Talk & Resources for
the Other 99%
Stories, strategies, and small biz support to help you grow your business with confidence.
BLOG
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Email Etiquette to Avoid the Spam Folder
Tired of your emails landing in spam? Learn friendly, simple email etiquette that helps direct sellers and small business owners avoid the spam folder and boost open rates.
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Build Your Own Brand: Why Direct Sellers Need More Than a Company Website
Your company may give you a website, but it doesn’t tell your story. Here’s why having your own branded space online is the secret to standing out and growing your business.
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H1, H2, and H3 Headings Explained | Simple SEO for Small Businesses
Learn what H1, H2, and H3 headings are, how they impact SEO, and how to use them correctly to create clear, easy-to-read webpages without overwhelm.
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Meet Your New Writing Sidekick: A CustomGPT for Beginner Bloggers
Blogging just got a whole lot easier with Jeannie Your Blog Bestie—your very own CustomGPT designed to help beginner bloggers write confidently and consistently.
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PODCAST
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What’s Modern in Direct sales?!
Discover how direct sellers are boosting their income with digital offers, and learn how the Oh My Hi Challenge (July 23–25) will walk you through creating and selling your first digital or physical product bundle.
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Melina Dixon: Heart + Hustle
In this inspiring episode of The Other 99%, Lisa and Susan sit down with direct sales veteran Melina Dixon to talk about systems, social media engagement, and the power of staying consistent. Melina shares her journey of 21 years in direct sales, her favourite mindset habits, and how the Kick It Club is helping sellers…
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Building Your Business One Retreat at a Time
For nearly two decades, Jen Bach has thrived in the world of direct sales with Stampin’ Up!, fueled by her love of creating and the powerful sense of community. In this interview, Jen shares how crafting kits, social connections, and unique retreats have kept her passionate—and how anyone can get started on their creative journey.
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When One Direct Sales Door Closes: How to Choose Your Next Company with Confidence
When a direct sales company closes, it can feel like the rug has been pulled out from under you. Whether you’re grieving a community or trying to figure out your next steps, this blog offers guidance, red flags to watch for, and permission to rebuild on your terms.

