How Direct Sellers Are Using Digital Products to Expand Their Income (And How You Can Too)

In a recent episode of The Other 99% podcast, Becky Launder shared a powerful perspective on how direct sellers can expand their revenue by going beyond traditional product lines—and how a recent launch from Lisa Duck proved just how easy (and profitable) it can be.

Digital Products Are More Than a Trend—They’re a Smart Revenue Stream

During the conversation, Becky highlighted the success stories she’s seen from direct sellers who are branching out and offering complementary digital products or service-based offers that align with their brand.

Some creative examples she shared included:

• 💍 Personal styling sessions for jewelry sellers
• 🥘 Pantry overhauls and meal planning services for food-based consultants
• 💄 Skincare classes or routines to complement beauty product lines

These types of offers help sellers deepen their customer relationships while creating new income streams that aren’t tied to physical inventory. And as Becky noted, customers are willing to pay for this added value.

Real Results: One Simple Offer, Ten Instant Sales

As discussed on the podcast, Lisa tested Oh My Hi’s new digital payment setup with a spontaneous digital offer—and was shocked by the result. With just one Facebook post, she made 10 sales in under an hour.

The takeaway? People are ready to buy when you make it easy and relevant.

Becky emphasized that this kind of success is available to anyone—and doesn’t require fancy funnels or tons of prep. You just need the right tools, a clear offer, and a platform like Oh My Hi to support it.

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Get Ready for the Oh My Hi Challenge (July 23–25)

To help more sellers tap into this opportunity, Becky and team are hosting the Oh My Hi Challenge—a live, 3-day experience happening July 23–25, 2025.

This challenge is perfect for direct sellers, creators, and small business owners who want to:

✅ Build a digital product or physical bundle
✅ Set up payment on their Oh My Hi website
✅ Market and sell it in real time with live coaching and support
✅ Get feedback and inspiration from a like-minded community

Each day includes training videos delivered to your inbox, plus live Zoom support where you can ask questions, brainstorm your offer, and take action right away.

Best of all, it’s included for anyone using Oh My Hi—even on the starter plan under $30/month.

👉 Click here to learn more or join the challenge.

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A New Way to Serve (and Sell)

Becky’s message is clear: you don’t have to limit yourself to just what your company offers. There are so many creative, aligned ways to offer value—and when you combine that with the power of digital tools, you open up a whole new level of income potential.

Whether it’s a $17 recipe bundle or a $97 styling session, direct sellers have a chance to show up in fresh, meaningful ways—and get paid for it.

As Becky said, “If I can see people making another couple hundred dollars a month by selling something that complements their offer—we’re winning over here at Oh My Hi.”