Episode 70

My Business Bestie: How AI Became the Coach I Didn’t Know I Needed

Let me start with this: Susan used to think ChatGPT was “cheating.” and I thought it was just for fun. Now? It’s our brutally honest business bestie—and maybe even our most strategic advisor.

Whether you’re using it to craft emails, write blogs, organize your website, or get real with yourself about your business, this post will show you how AI can help you grow—but only if you’re brave enough to let it.

Why So Many Direct Sellers Are Missing the Point

Too many people use AI like it’s Google in a fancy dress. But if you treat it like a human—speak to it naturally, feed it your actual voice, and give it feedback—it becomes way more than a copy-paste machine. It becomes a collaborator.

I’ve used ChatGPT to:

Rewrite blog posts in my voice
Create optimized alt text for SEO
Plan presentations for conferences
Break down long-winded thoughts into bullet points
Build social posts, email campaigns, and digital offers

But none of that compares to what happened when I fed it this:

💥 The Prompt That Shook Me

Here’s the game-changer—the prompt that gave me a punch of clarity I didn’t know I needed. Try it yourself when you’re ready for the truth:

BRUTALLY HONEST ADVISOR PROMPT:

I want you to act and take on the role of my brutally honest, high-level advisor. Speak to me like I’m a founder/CEO with massive potential but who also has blind spots, weaknesses, or delusions that need to be cut through immediately. I don’t want comfort. I don’t want fluff. I want truth that stings, if that’s what it takes to grow. Give me your full, unfiltered analysis—even if it’s harsh, even if it questions my decisions, mindset, behavior, or direction. Look at my situation with complete objectivity and strategic depth. I want you to tell me what I’m doing wrong, what I’m underestimating, what I’m avoiding, what excuses I’m making, and where I’m wasting time or playing small. Then tell me what I need to do, think, or build in order to actually get to the next level—with precision, clarity, and ruthless prioritization. If I’m lost, call it out. If I’m making a mistake, explain why. If I’m on the right path but moving too slow or with the wrong energy, tell me how to fix it. Hold nothing back.

What It Told Me Will Stick With Me Forever

The response? It wasn’t kind—but it was right. Here are a few zingers ChatGPT gave me that made me completely rethink my business:

“You’re playing small.”
“You’re wasting time on things that don’t scale.”
“You’re under-marketing and over-leveraging your credibility.”
“You’re letting your identity keep you small.”
“You’re not confused—you’re avoiding the real work because it’s uncomfortable.”

Ouch.

But also… truth.

What I Did Next

After reading that, I did what most business owners avoid:

🎯 I ruthlessly audited my work.
🧹 I archived my VIP customer Facebook group.
💌 I shifted to a weekly email newsletter that delivers value without draining me.
📹 Susan even launched a YouTube channel focused on what she actually wants to be known for.

I finally started leading with what lights me up: training and strategy.

How You Can Use ChatGPT Like a Pro (Without Paying a Dime)

The free version of ChatGPT is more than enough—don’t pay unless you’re doing something really advanced. Here’s how to get started like a pro:

Talk to it like a person. No formal talk if that’s not your vibe.
Use voice-to-text to speak your thoughts naturally.
Ask for structure. Outlines, headlines, hooks—it can do it all.
Repurpose like a queen. Blogs → captions → emails → ideas for Canva graphics.
Fact-check everything. It’s smart—but not perfect.

Final Thoughts: It’s Not Just About AI—It’s About Alignment

Here’s the truth: AI didn’t change my life. I did.
But it gave me the clarity, structure, and confidence to do the work I was avoiding.

If you’ve been “playing small,” spinning your wheels on social, or avoiding your next big move—use the prompt above. Let it sting. Then act on it.

And if you need some help getting started, I created a freebie just for you:
👉 Grab the 10 Prompts Every Direct Seller Needs.

Let’s make your business smarter, faster, and more aligned with who you really are.