
Real Talk & Resources for
the Other 99%
Stories, strategies, and small biz support to help you grow your business with confidence.
BLOG
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Email Etiquette to Avoid the Spam Folder
Tired of your emails landing in spam? Learn friendly, simple email etiquette that helps direct sellers and small business owners avoid the spam folder and boost open rates.
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Build Your Own Brand: Why Direct Sellers Need More Than a Company Website
Your company may give you a website, but it doesn’t tell your story. Here’s why having your own branded space online is the secret to standing out and growing your business.
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H1, H2, and H3 Headings Explained | Simple SEO for Small Businesses
Learn what H1, H2, and H3 headings are, how they impact SEO, and how to use them correctly to create clear, easy-to-read webpages without overwhelm.
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Meet Your New Writing Sidekick: A CustomGPT for Beginner Bloggers
Blogging just got a whole lot easier with Jeannie Your Blog Bestie—your very own CustomGPT designed to help beginner bloggers write confidently and consistently.
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PODCAST
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If You’re Not Selling, You’re Just Shopping
Direct sales can be an incredible way to earn income and enjoy great products—but only if you manage your inventory and mindset wisely. In this post, Lisa Duck and Susan Larimer share honest advice about avoiding the common trap of overstocking, how to turn excess inventory into cash, and practical tips to keep your direct…
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Sealed With a K.I.S.S!!
In this heart-and-hilarious episode of The Other 99%, Lisa and Susan are joined by fan-favourite Amber Grillot for Sealed with a K.I.S.S.—an honest chat about the tough seasons in direct sales, what true leadership looks like, and how a simple piece of snail mail can change everything. Get ready to laugh, nod your head, and…
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What’s Modern in Direct sales?!
Discover how direct sellers are boosting their income with digital offers, and learn how the Oh My Hi Challenge (July 23–25) will walk you through creating and selling your first digital or physical product bundle.

