The Facebook Party Formula

Facebook Party Secrets with Bethany Berry

If you’ve ever felt overwhelmed trying to make Facebook parties work for your business, this episode of The Other 99% podcast is your permission slip to breathe, reboot, and build with intention. Our guest, Bethany Berry, is living proof that with persistence, a solid plan, and the right systems, you can turn digital parties into real, sustainable success.

Meet Bethany Berry: 12 Tries, One Success

Before finding her rhythm with Pampered Chef, Bethany tried 12 other direct sales companies. What made the difference this time? A supportive community, systems that work, and a platform she genuinely believes in. Her story is relatable, honest, and full of nuggets every direct seller needs to hear.

How Facebook Parties Became Her Secret Sauce

Bethany runs 8 to 10 parties a week—yes, you read that right—all through Facebook. But she’s not glued to her phone all day. She’s figured out how to simplify, streamline, and actually enjoy the process.

Streamlining for Sanity: Fewer Posts, Better Results

Bethany used to post 7–10 times a day per party. That added up quickly. After learning how to scale back, she now posts just 3–5 times a day and still keeps engagement high. It’s not about doing more—it’s about doing the right things consistently.

Texting Parties That Actually Work

She’s also added texting parties to her mix, which are perfect for hosts or guests who don’t love Facebook. These are simple, direct, and surprisingly effective. Each day features product bundles sent via text, giving guests easy “yes” or “pass” options. No group chats, just connection and convenience.

Party Booking Strategies That Get Results

Bethany is a pro at booking parties in fun, low-pressure ways:

• Birthday outreach from her Facebook friend list
• “Message me for a prize” posts in current parties
• Creative message prompts like “I’m looking for a Lisa or a Susan”
• Thoughtful follow-ups spaced over several days

She emphasizes the power of repetition without pressure. Many guests don’t respond until the third or even fourth message!

Bethany’s Host Coaching Magic

What makes her parties shine is the attention she gives her hosts.

Weekly Workflow That Works

She sets up each Facebook group about a week in advance and sends host coaching texts daily. Everything is bite-sized and actionable—invite a few friends, post your favorite product, remind your guests when the party ends.

What Hosts Actually Do

Hosts help tag guests, share posts on their wall, and cheerlead inside their party. Bethany keeps it simple so they don’t feel overwhelmed and their friends feel welcome.

Tools and Tech That Keep Her Organized

Bethany uses tools like:

• Facebook’s native scheduler
• Boards app for quick post access
• ConnectionPoint for CRM and automation
• Oh My High for customer care and email sequences

All these help her work smarter, not longer.

The Power of Follow Up and Consistency

Bethany’s advice to every direct seller: “Be consistent. Be persistent. Do your follow-ups.” Her business thrives because she shows up daily with heart, strategy, and service. It’s not flashy—it’s faithful.

Listen to the Full Episode

Want to hear the full scoop directly from Bethany? Don’t miss this episode of The Other 99%. She walks through every step of her party process, shares favorite tools, and talks about what really works in today’s direct sales space.